Chelsea & The City: What’s the blogging secret?


People always say “so much can happen in a year” – but really, so much can happen in a year.

A year ago today I was probably sitting in Jennifer Palilonis’ classroom at Ball State University in Muncie,  Ind. having a panic attack because I never thought I was going to graduate, didn’t know how I would ever find a job and definitely didn’t think I would ever find  a job in New York of all places. As of last week I am a full time employee of TIME  Magazine. I am finally figuring out how to kind of be a New Yorker and somehow  getting paid to do my favorite thing in the world; design. How did this all happen  in less than a year? It is mind boggling to me. I could not be more thrilled to be full  time at TIME (haha!)! It is a dream come true and I feel so incredibly blessed to be a permanent part of their team. I cannot wait to see all of the exciting projects the next year brings!

Screen Shot 2013-08-28 at 1.26.33 PMAt home, I’m still working away on resumes and fun little side projects. Another thing that has happened in the past year, is finally producing the idea for my resume / design company, 23&9 Creative (Why 23&9? Follow my blog to find out why soon!). I actually just launched my website that you can check out here! I would love to hear feedback on it and any advice you  may have! Note: this isn’t for my professional work, just my side projects.

Like any designer who’s in their 20s and living in 2013, I want to start a creative  blog for my website. Different from this blog, I want explore a lot of creative endeavors. From design to resume advice and ideas to even food and DIY projects.

When I’m not designing I love DIY projects, cooking, learning about new designers and design styles – I want to take all of those little fun things I enjoy and put them somewhere. A blog seems like the perfect place to do all of that! Thank you 21st century. Of course I secretly want to become a famous blogger (like my blog crush – Bri Emery from Design Love Fest), but that doesn’t seem very realistic. I really just want to do it for fun. Maybe people will read it, maybe they won’t. But I want to do it for myself and to teach myself new things.

So, bloggers of the world – how do you do it? What is the creative blogging secret?

I really want to incorporate a blog into my website, but I am afraid I don’t know how and will have nothing to write about. I know there is a business to blogging, but I haven’t quite figured it out. Here are a few specific questions I would love some answers to.

  1. What is the best way to market yourself? What social media websites work the best and how do you effectively use them?
  2. Do you make yourself a strict schedule? Are there certain categories you write about on certain days? What is the best way to organize your blog so it is easy for readers to come back to and want to follow?
  3. What are some incentives that work to get people to follow you? I have thought about doing some sort of contest for a free resume or 25% off an order, etc. What are some of your favorite blogs that you follow? Where do you find your inspiration?


(Chelsea Kardokus is a designer for TIME magazine in New York City, where she recently launched 23&9 Creative.)

About Chelsea Kardokus

Chelsea Kardokus is a designer at TIME magazine.

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