The Poynter Institute’s Butch Ward leads a session on “Managing in White Water”

Bring your boss, or if you’re a boss, bring yourself to this inspirational and practical session about managing in these challenging times:

Managing in White Water

Helping the members of your staff do their best work is even more challenging in these uncertain times. That’s why, especially in times of great change, it’s important to sharpen some basic tools for effective leadership. Join Poynter’s Butch Ward for an interactive session on how the best bosses help their staffs survive, improve and do work that matters, even in perilous times like these.

Butch Ward from The Poynter Institute speaks at SND STL

Butch Ward

Butch Ward is managing director and a member of the faculty of The Poynter Institute. A journalist for 27 years at The Philadelphia Inquirer and Baltimore News-American, Butch served stints as managing editor at both newspapers.

Before joining Poynter, Butch spent three years being covered by journalists as spokesperson for Independence Blue Cross, the largest health insurer in southeastern Pennsylvania.

As a member of the Poynter faculty, he teaches leadership, management, editing, reporting and writing. Away from Poynter, he has taught and facilitated programs in newsrooms and for a variety of news associations and groups, including the Committee of Concerned Journalists, American Society of News Editors and APME NewsTrain. He has taught leadership and narrative writing to journalists in Cape Town and Johannesburg, South Africa, and during the 2008 presidential campaign, Butch helped journalists in several seminars, conferences and a Webinar explore more effective ways to cover national elections for their local audiences.

Butch lives in Wallingford, Pa., with his wife, Donna, who helps run the library for a kindergarten academy of 250 students. Their son, Coley, is marketing director for a Tucson, AZ, food co-op; and their daughter, Caitlin, is a Lafayette College graduate who is pursuing a nursing degree.




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