Lars Pryds shows how “In cold Scandinavia, magazines are hot” at SND STL

Our next speaker comes to us from the far north for a sizzling session:

In cold Scandinavia, magazines are hot

Newspapers are struggling to survive, cutting costs and staff – and it shows on the pages. Magazines seems to have more room for experiments, and visuals are part of the fight to get and keep readers. Graphic artist and designer Lars Pryds will show and discuss examples of innovative magazine work being done in the Scandinavian countries. Meet among others: the Swedish longwriters, the Finnish porn star, the Norwegian twins, the Danish photo champions – and help answer the question: Will magazines beat the shit out of newspapers? As a bonus – get a short introduction to SNDS Magazine, the ambitious ‘inhouse’ print publication of the Scandinavian branch of SND.

Lars Pryds, at the Biennale in Venezia, Italy, 2011. Photo: Lisbeth Tolstrup
Lars Pryds (Photo by Lisbeth Tolstrup)

Lars Pryds

Art director at Berlingske Nyhedsmagasin, Copenhagen (2009–). Has previously worked as chief sub-editor for visuals at 24timer (2008-09), graphic designer at Ingeniøren (2006-08), and graphic artist, illustrator and art director at Morgenavisen Jyllands-Posten (1996-2006). Editor-in-chief at SNDS Magazine since 2010 (art director since 2006). Member of the organizing committee for the SNDS seminars in 2004, 2008, and 2012. He has exhibited his paintings in Denmark and abroad since the 1980s. His website and blog are at




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