Saturday, September 02, 2006

PROGRAM: Leadership by Design

"If I see it, I want it ... Show, don't tell" Sara Quinn, The Poynter Institute

Characteristics:
Listener, inspiration, calm under pressure, intelligence, integrity, coverage, honesty, passion, communication, humor




It's like being in the middle — to steal a phrase — of an Oprah Winfery show. You're a part of the production. Start thinking ... are you a manager, or are you a leader? Do you do it everyday, or do you wait for just the breaking news to happen to take charge? Sara Quinn from The Poynter Institute discusses the fundamental keys of leadership ... using skills and thinking outside the box to convey the story.

Here are notes from the lecture:
Start having conversations in the newsrooom ... when something big happens, but also during the daily grind.
Someone must have a goal! When you have a goal, everyone is going in the same direction.
Create a flowchart for people to be trained
- Talk to other places who already have, so you don't have to reinvent the wheel
- Put context into "what is the businees

Manage and develop "me" leadership skills, develop a big picture
What is important to you to be the "best"

* Scenarios 1 & 2
Do you use traditional formats or multimedia formats?
- Identify hidden talents
- Show don't tell
- Is it "news in motion"
Ask the right questions: What/When/Where/Who and Why
Get advertising on board
Start with easy stuff and get more allies
It's all about persistence
Challenge people
Predict why people would dislike your ideas and have answers for them

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