SND35: National Geographic wins silver medal for Serengeti presentation
The Best of Digital Design judges have given National Geographic a silver medal in the use of multimedia category for its presentation on Serengeti lions. It is the competition’s fourth silver medal.
CLICK ON IMAGE FOR LINK TO WINNING ENTRY
“You feel in a very intimate position with the subject material, and the way it’s designed enforces that intimacy. I felt like I was there in a way that if it was designed differently I wouldn’t have felt. … It’s really rare to find an experience with instant empathy.”