Successes, failures & what we’ve learned so far in mobile & tablet news
Our next session in partnership with the RJI Digital Publishing Alliance will feature leaders working in mobile and tablet news sharing their advice, experiences, successes and failures so far from the couple years in the space:
A frank and open moderated panel discussion with leaders from around the country about mobile and tablet news products and what we’ve learned so far. This will offer best practices, anecdotes, tips and tricks, successes and failures sharing what we’ve learned about reader habits, platforms, app store approval, marketing your mobile content, staffing and production strategies.
Ray Marcano is Sr. Manager, Strategic Initiatives, for Cox Media Group’s Digital and Strategy Team. He began his career as a journalist in his native New York, and also held reporting and editing jobs in Oklahoma before moving to the Dayton (OH) Daily News. At the Daily News, he held a number of reporting and editing positions before becoming Internet General Manager. He’s now heavily involved in the tablet application development program for Cox Media Group.. He is the former national president of the Society of Professional Journalists and is a two-time Pulitzer Prize juror.
A longtime newspaper journalist, Steve Yelvington was founding editor of Star Tribune Online (later rebranded startribune.com) in Minneapolis in 1994 and built it into one of the top-ranked newspaper sites in the world. As executive editor and network content director for Cox Interactive Media, he supervised a nationwide network of city sites. At Morris Communications, he led site design and development operations that yielded more Digital Edge and EPpy awards than those of any other newspaper company. Editor and Publisher magazine presented him with the 2001 EPpy Award for Individual Achievement and the Newspaper Association of America presented him with the 2007 Online Innovator Award. He now concentrates on longterm vision, strategy, and innovation for Morris Digital Works. Yelvington has been a featured speaker at online news gatherings throughout the United States and in the United Kingdom, Germany, Switzerland, Spain, Sweden, Russia, and China.
Currently, Chris is the mobile product manager for Tribune Media Group. He’s been responsible for the creation of more than 30 mobile applications since leaving behind his print roots in 2008, including award-winning Los Angeles Times news app and the Walk of Fame augmented reality app.
In addition to his duties with the Tribune, he is currently participating in Excelerate Labs (a Chicago-based business incubator) with his startup company, Shortlist, which focuses on layering existing social graphs together to help people network more efficiently at events. The company recently received its first round of seed funding and will debut for public use later this summer.
When he isn’t busy helping people connect, he’s helping them play on their mobile devices as a co-founder and director of UX for Pilsen Labs—a mobile platform gaming company.
Prior to his interactive endeavors, Chris was co-creator of the Chicago Tribune’s RedEye tabloid—which is now the largest newspaper in Chicago.
Steve Dorsey @Dorsey is the vice president for R+D at the Detroit Media Partnership and the 2011 president of the Society for News Design. Steve has been a volunteer for the Society for nearly 20 years. He’s been a speaker at conferences internationally, a visiting professor at Syracuse University, a recurring visiting faculty member at The Poynter Institute, and a frequent speaker and coach in many newsrooms. He’s a news and culture junkie. When not at work Steve enjoys playing golf, poker and Xbox — although any success is purely accidental.
This session will be held in partnership with the RJI Digital Publishing Alliance partnership for SND STL. Read more about the partnership or check out the other sessions from the mobile and tablet track.
The Digital Publishing Alliance (DPA) is a member-supported initiative of the Reynolds Journalism Institute. Its mission is to bring together leaders and innovators from forward-thinking organizations to pursue new strategies, digital content products and business models for publishing and journalism, with an emphasis on news applications for media tablets and e-readers.
- Who else is presenting at SND STL? Check out some of our other announcements for SND STL!
- Need more information about traveling to St. Louis? Dig through our resources to get the best deal!
- Want to know more about St. Louis and it’s attractions? Learn more about the Gateway City